research and development of garments

hiraware

 

 

HIRAWARE worked with demi-fine dining restaurant FIFTY TALES to design a custom line of chef jackets and front of house shirts.

 

 

functionally.

the clothes demanded a lot.

They had to be breathable and comfortable in the kitchen heat.

They had to be durable enough to be worn every two days.

They needed utilitarian details - snap buttons so they could be quickly pulled off in case of oil spillage, button-hooks for preventing aprons from riding up, pockets for pens, notepads, etc.

 

 

to achieve this, we developed a fabric.

 

 

professional-grade.

TENSORweave.

BREATHABLE, COMFORTABLE, DURABLE, ANTI-WRINKLE.

A professional-grade fabric engineered to handle the heat of the kitchen.

Made fully out of a lightweight and breathable cotton, a special weave further increases the fabric's surface area at a microscopic level for additional breathability and moisture-wicking capability

 

 

 

 

stylistically.

polished. contemporary. rooted.

Stylistically, we wanted something that represented Fifty Tales. Polished and contemporary, yet rooted in Malaysian culture. 

The final garment was reminded different people of different things.

Some thought it looked like a modern baju Melayu, others like a modern Chinese shirt. 

We liked the ambiguity, a piece that felt definitively modern yet hinted at a shifting heritage.

 

 

 

 

 

professional-grade performance.

nehru shirt.

The Nehru Shirt and uses the same fabric as the chef jacket, but has been adapted for everyday wear as a formal shirt.