research and development of garments

hiraware

 

The first shirt we designed, envisioned as a Southeast Asian wardrobe staple.

Still today one of our most popular pieces - loved for its breathability, comfort, and easy style.

 

the perfect shirt for Southeast Asia.

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sw1 linen raglan henley.

  

 

design philosophy.

southeast asian, modernised.

The henley takes inspiration from Asian detailing -  the mandarin collar, three-quarter sleeves, a kurta-like silhouette.

A relaxed cut that allows easy movement while the raglan construction modernises the piece, draping the shoulders and making them look broader.

 

fabric innovation.

SOFT linen.

Superior function: BREATHABLE, COMFORTABLE.

A lightweight linen blend engineered for breathability and softness.

Cotton and bamboo are added to give a softer hand-feel and more wrinkle-resistance than regular linen.

  

heatproof.

ambient.ware technology.

Designed to excel in Southeast Asia's heat and humidity.

Lightweight, breathable linen releases heat. A relaxed cut promotes airflow, keeping you cool even on a hot day.

 

 

versatile.

easy to wear, easy to pair.

Wear it with anything: shorts, chinos, jeans, sneakers, sandals, even a sarong. 

Wear it anywhere: dinner, work, weddings, mamak, mosque, travel, etc.

 

 

people.

KJ buys all seven colours.

We had an order come in one day from KJ.

One henley.

Over the next few months, he ended buying all other colours.

You can see him wearing the henleys on Keluar Sekejap or as DJ Cage.

Maybe one day he'll buy something that isn't from the sw1 collection.